A tiny local brewer in the Swiss city of Basel has set itself up as a David taking on the Goliath of official Euro 2008 beer provider Carlsberg and says it has seen a huge jump in sales as a result.
Tasty...
SSN is a digest of the day's soccer/football/futbol articles with a focus on the top European leagues and the United States National Team. Below, you’ll find links to articles and video, as well as additional features and commentary. We locate the top news of the day so you can stay updated with ease.
Wednesday, June 18, 2008
Tiny Swiss brewer plans own Euro 2008 giant-killing
A tiny local brewer in the Swiss city of Basel has set itself up as a David taking on the Goliath of official Euro 2008 beer provider Carlsberg and says it has seen a huge jump in sales as a result.
Tasty...
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