Martin Rogers: Are broadcasters to blame for Americans’ disconnect with soccer?

Wanker...

A popular Internet video uploaded by a marketing professional seeking his dream job claims to have unearthed the secret to making soccer one of the United States’ most-loved sports. Christopher Medley created a stir in the tight-knit U.S. soccer community by insisting the sport could rival established favorites such as football, basketball and baseball if television commentators did a better job of educating their audience. “In the big three sports, the television viewing experience prominently features an element that is woefully lacking in soccer,” Medley said. “I call it the mechanics of sport.” In a 13-minute video he sent to every major North American soccer writer and commentator, Medley puts forward the notion that soccer could match its rivals in popularity in the United States if broadcasts featured more in-depth detail about the action.